GS Yuasa has introduced its “Wear the Power” campaign, offering six limited-edition, workshop-inspired apparel designs.
The collection comprises four Yuasa designs and two GS designs, manufactured from cotton and featuring branded swing tags and hologram authenticity stickers. Sizes range from M to XXXL.
To acquire the merchandise, buyers must purchase qualifying Yuasa or GS batteries through a participating distributor, subject to availability while stocks last.
Alongside the promotional campaign, GS Yuasa has highlighted recent corporate developments. These include the launch of its SalesIQ platform at Automechanika Frankfurt 2026, an investment in a new 2 GWh manufacturing plant for stationary energy storage systems, and the adoption of its lithium-ion battery technology for new Lexus ES hybrid models.