Delphi launches Make Some Noise campaign to emphasise braking component quality

Delphi launches Make Some Noise campaign to emphasise braking component quality

Delphi has launched its ‘Make Some Noise. Delphi – Built for Silence’ industry campaign to highlight the importance of component selection in the automotive braking market.

The initiative focuses on the performance and fitment of braking solutions manufactured to original equipment standards. Delphi components utilize application-specific friction materials developed to manage stopping distances and minimize noise. The brand supports this product line with a ‘No Quibble Warranty’, which permits customers to claim a refund if a fitted component develops a fault or produces unwanted noise.

The campaign also highlights technical support infrastructure for independent workshops. Delphi supplies diagnostic and installation guidance through its training academy, Masters of Motion digital content, and mobile technical support vans to assist technicians with installation procedures.

Brake pad construction involves a five-layer design integrating shims, back plates, underlayers, and friction formulations engineered to limit vibration. For light commercial vehicles, Delphi supplies the Professional+ braking range, which offers up to 40 per cent longer pad wear life to support fleet uptime. The expanded inventory coverage is also intended to help garages service vehicle lines from newer market manufacturers entering the UK sector.

Aliya Lam, Country Director UK at Delphi, commented:

“With so many options in the market, it’s easy for braking to become a price-led decision. But workshops know that quality, performance and fitment matter. ‘Make Some Noise’ is about helping the industry refocus on what really delivers value; components that are built for silence, engineered for performance and designed to get the job done right first time.”

Lam added:

“We know that great braking performance doesn’t come from parts alone. It comes from the combination of quality components, the right friction materials and correct installation. That’s why Delphi is focused on being more than a parts supplier – we’re a partner to workshops, providing real support for real-world challenges.”

Lam concluded:

“‘Make Some Noise. Delphi – Built for Silence’ is about raising awareness of what good braking really looks like – quiet, consistent and confidence-inspiring. For workshops, it means fewer comebacks and more efficient jobs. For distributors, it means trusted quality and reduced returns. For drivers’, quality reinforces safety and performance. And for those who believe in doing the job properly, the message is simple: make some noise about it – and ask for Delphi by name.”

Information regarding the product range is available by clicking here.

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